UBD Media

KELSEY SCOTT

digital content Creator + SEO Analyst

Meet, Kelsey

I'm a professional content creator and SEO analyst who specializes in creating converting content. I've already worked with several brands such as Michaels, DogTV, Well Traveled Club, and Serta.


I can rapidly adapt. As an expert content creator, I know how marketing on social media works and what performs well.

UBD Media is trusted by brands like:

WHAT IS UGC?

Plain and simple, user-generated content (UGC) is any form of content, such as images, videos, text, and audio that is created by individuals, rather than brands.


It is a modern and innovative way of connecting with your audience and customers. UGC is authentic, relatable brand content created by consumers, for consumers.


Why UGC?

UGC is growing in its ability to influence purchases. Why? People trust people.


Consumers no longer resonate with unrealistic or highly-curated ad campaigns from brands. Your audience wants to see real people sharing genuine feelings and insight into products. UGC increases brand trust and connection.


93%

92%

of people say UGC highly impacts their purchasing decisions.

of marketers agree that consumers want content created by customers more than content created by brands.

79%

74%

of consumers turn to people they know for referrals about any other source

of consumers say authenticity is important when deciding which brands they support

Meet the original UBD Media "PACK"

RUBY

Age: 4 years old

Breed: Aussie-Corgi Mix

GUSTER

Age: 10 months old

Breed: German Shorthair Pointer

UNBOXING

Chewsday, Q4 2022

Shop Dog Sht, December 2022

Dogtra Cue Product Launch

Amazon, YouTube, and Instagram

August 2022

Testimonials

IBSolutions - Q4 of 2022

Cedarcide - Q3 of 2022

Cedarcide - Q3 of 2022

travel

Robinson Family Farm -

October 2022

Live Oak Lake Cabins -

Q3 of 2022

canine nutrition + Pet health

The Conscious Pet - 2022

Smart Scoops - October 2022

Cedarcide - Q4 2022

TikTok trends

Embark DNA Kit - 2022

Cedarcide - Q4 2022

Soggy Doggy - Christmas 2022

PRODUCT DEMOS

Ergo - 2022

Cedarcide - December 2022

Love's App - Q3 of 2022

Holiday promos

LovePop Valentine's Day Campaign - 2022

Shop Dog Sht Christmas Campaign - 2022

DogTV Winter Campaign - 2021

Michael's Custom Framing - Black Friday 2021

MARKETING PHOTOS

SERVICES

**Additional services available upon request. Contact for price information.

Video Creation:

  • unboxing
  • product benefits video
  • lifestyle video
  • product in-use video
  • social media trends
  • Product used in recipes

Usage Rights:

  • UGC content can be used for ads for 6 months
  • UGC content can be used across all social media in perpetuity


Image Options:

  • Unboxing
  • Product-only
  • Lifestyle photos
  • Multi-dog images
  • Cat images
  • Images at place of business

Usage Rights:

  • UGC content can be used for ads for 6 months
  • UGC content can be used across all social media in perpetuity



Design

  • Logo design
  • Instagram templates
  • Branding Kit
  • SEO optimized blog content (500 - 700 words)
  • SEO keyword research
  • Recipe Creation


EDUCATION

BA in Advertising

Minor in Communications

University of Texas, 2013


BA in Spanish Hispanic Studies

University of Texas, 2013


K-6 Teaching Certification

Region 13, 2017

CONTACT US

Are you ready to take your brand to the next level, and strengthen your audience conversations through UGC?


Instagram: @UBDMedia

TikTok: @UBDMedia

Email: kelsey@ubdmedia.com